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2002-2003 Institutional Effectiveness Plans

Public Relations, Alumni Affairs and Publications

 Account Number:  _2-60020 

  

Related College

Strategic Goal &

Objective

Unit Objective

(Please number each Objective

Expected Results

Or

Outcome

Expected Cost (Budget: Adequate or Increase $______)

Primary Quality Indicator from TBR Performance Standard OR Other Measure & Activities for Assessment

II, V, & XI

1. Fully implement the Alumni Development System (ADS) and update Alumni database.

Development of a reliable database of VSCC Alumni

Budget is adequate.

Alumni Survey from the Office of Public Relations/Alumni Affairs

II, V

2. Development of procedures for Publication development and printing

Improved procedures and quicker turn-a-round for completion of printed publications

Budget is adequate.

Internal Survey

II, V

3.

Development of new brochures to be used for marketing and recruitment.

 

A more directed approach to marketing for specific audiences.

Budget is adequate.

External Surveys and/or Focus Group surveys

 


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